For Sellers

The first step in selling your property is to select a realtor. Select one that has experience, integrity, and knowledge of the market in your area. The realtor will determine the market value of your property by doing a Comparable Market Analysis.  Based on this report you and the realtor will set a price for the property.

The marketing plan of the realtor is extremely important, and you should always discuss their marketing strategy for your property with them.

I find that my Featured Property Websites and having all of my listings as Featured Properties on REALTOR.COM, are two indispensable tools that assure that my listings sell:

I’ll also keep you informed throughout the process and stay in touch.

Please feel free to contact me for a copy of my Marketing Plan.

The market has changed. Now that there’s been a shift, gone are the days when just entering the listing into the mls sells a property. The changing market requires that a realtor have a marketing plan and really work the property to expose it to enough buyers to sell it for top dollar. Only then will they bring you the result you seek, the sale of your property for the most money in the quickest time, with the least inconvenience to you.

Pricing your Property – In a competitive market place, pricing is key. You want to get top dollar for your property, while still making sure that it sells. This is where my years of experience in selling can help you to position your property for maximum exposure and sales price.

Staging Your Property –Buyers have no imagination when it comes to viewing a home. They just can’t see beyond what’s physically there. And, a buyer’s impression of your home begins before they ever walk through the door. Internet pictures, verbal description and curb appeal matter today more than ever. How your property shows on the internet can have a big influence on the final sales price. I can tell you how to re-arrange furniture, highlight key features and remove clutter, to make your home a welcoming, inviting sanctuary that the buyers will want to call home.

Marketing – In a competitive home market, where the average time on market is now 90 to 120 days, the marketing of your property is key. My marketing plan will bring the most qualified buyers through your home by giving it full market exposure in both web and print advertising.  80% of home buyers now shop on the internet for a home months before they ever set foot in a property. This means that having a realtor, like myself, who understands internet marketing, is vital to the successful sale of your property. See my Property Specific Websites.

Staff and Communication –Selling a property is a complicated process. You need a realtor that will keep you informed and stay in touch. When you hire me, you also hire my team of staff, all focused on the goal of selling your property. On the odd chance that you can’t reach me, my assistant, Grace, is in the office weekdays from 9 to 5. We also have a highly trained administrative office staff both weekdays and on weekends that are there to assist you. Communication is key in our profession. We value communication greatly and our goal is to make sure that you know where we are in the process at all times. You will receive emailed feedback on showings after each one, information on internet site viewings of your property and anything else that may be helpful in the sale of your property as we work together towards the sale of your property.

Negotiating and Closing the Deal – Securing an acceptable contract on your property is just the beginning of the process. There’s also qualifying the buyer, negotiating the inspection, meeting with the appraiser, handling the state and county paperwork requirements of the sale, just to name a few. This is where my years of experience and skill at bringing your property to closing come in, to guide your sale to completion, with all obstacles carefully negotiated to result in a successful outcome.